版權所有 © 藝軒
PAVILION — An Alternative Space For Contemporary Art
Published by The New York Times, this feature on Hong Kong Art Week 2026 highlights how the city’s spring calendar is diversifying beyond Art Basel. Alternative platforms such as PAVILION are reshaping the landscape, offering a fresh model that prioritizes curated presentations and organic, relaxed conversations. The article underscores how PAVILION is actively redefining Hong Kong’s position as a global hub for contemporary art, fostering new ways of viewing, collecting, and engaging with artists across Asia, Europe and the Americas.
PAVILION Brings Fresh Energy to Hong Kong Art Week
Published by the Observer, this feature highlights how PAVILION is reshaping Hong Kong Art Week with its innovative no-booth format and emphasis on dialogue over transaction. Returning to H Queen’s in Central, PAVILION brings together 25 galleries in a single open space, fostering spontaneous conversations between artworks, curators, and visitors. The article underscores how PAVILION’s accessible pricing, curated presentations, and social ethos are offering collectors and audiences a more intimate, engaging experience — positioning the platform as a vital alternative to Art Basel and a driver of renewed optimism in Hong Kong’s art scene. With strong turnout, brisk sales, and plans to expand to Seoul, PAVILION continues to demonstrate how alternative fairs can thrive by challenging conventions and building new ways of connecting art with audiences across Asia.
Announcing PAVILION Hong Kong
PAVILION Hong Kong is pleased to announce its inaugural edition, launching during Hong Kong Art Week from March 23–28 at H Queen's. Founded by PHD Group's Willem Molesworth and Ysabelle Cheung, the alternative fair spans the 11th and 12th floors with a boothless presentation curated by Jims Lam within a custom buildout by BEAU Architects. Joining the team are Director Kelly Chan and VIP Director Michelle Hsieh, building on PAVILION Taipei's success in January to continue building a slower, more connected approach to collecting art. The inaugural edition will feature 25 international and regional galleries, with an initial participant list including 47 Canal (New York), Bremond Capela (Paris), Capitain Petzel (Berlin), NORITO (London), sangheeut (Seoul), Sultana (Paris), and Tong Gallery+Projects (Beijing), alongside works by artists from HART HAUS.
New art fair Pavilion to offer Taipei and Hong Kong ‘a different kind of experience’
Published by the South China Morning Post, this feature takes an in-depth look at PAVILION, an alternative art fair debuting in Taipei and Hong Kong in early 2026. In the article, the Post's Arts Editor Enid Tsui explores the founding concept behind the fair, its vision for building a new viewing and collecting experience, and the Taipei edition's historic venue and special presentation.
New Art Fair Alternative Plans 2026 Launch in Taipei, Hong Kong
Writing for Artnet, Vivienne Chow shares perspectives on the launch of PAVILION in Taipei and Hong Kong in early 2026. Reading into PAVILION's alternative nature that set itself different from the traditional art fair models, Chow highlights the founders Ysabelle Cheung and Willem Molesworth's emphasis on affordability, experimental works, and curated presentation, exploring how this alternative business model—building on the success of similar fairs in recent years—could make a meaningful impact on Asia's evolving art market.